Activation Manager

New Braunfels, Texas

Job Category: Group Sales

Req ID 33723

Overview:

The Activation Manager is responsible and provides oversite of all execution details for all
Group and Sponsorship sales along with brand marketing activities. This position is expected to ensure that event execution is flawless, enabling sales to deliver established revenuegoals. You will act as a liaison between clients, sales staff, and park
stakeholders to create an unparalleled experience that delivers excellent customer service,
client loyalty and referrals.

Responsibilities:

• Drives all client, sales team, and park team communication and coordination for group sales, sponsorship and brand marketing events.

• Facilitates the necessary collaboration to ensure arrangements and planning details arecarried out to exceed client expectations.

• Effectively manages day-of event execution for all group events, supervising support teams and serving as lead decision-maker to resolve client issues and requests.
• Full ownership and supervisory responsibility to include but not limited to
instructing, assigning, reviewing and planning work of others, setting and
maintaining standards; coordinating activities, selecting new employees; and
may assist with performance management and annual reviews.
• Labor and expense budget may be assigned as appropriate.
• Works closely with sales office staff to ensure all details regarding order
accuracy, catering space, billing, and applicable events execution data entry
aspects are all completed and/or updated in a timely fashion.
• May work with the Sales Shared Services team with the development of
supportive event identifying, wayfinding, and/or marketing collateral.
• Lead the execution of in-park sponsorships, as needed, to ensure alignment
with national, regional and local agreements.
• Will exhibit and adhere to clear and reliable communication standards, serving
as the communication hub between clients, vendors, and all internal
stakeholders requisite to delivering an exceptional experience.
• As requested, may travel between parks to assist with like-events or activities.

Qualifications:

Required:

• High School diploma/GED
• Minimum of 2-4 years of experience in a related field.
• Knowledge of basic business software applications
• Ability to multi-task
• Strong time and project management skills
• Advanced written and oral communication skills.
• Strong coordination, collaboration, planning, and analytical skills.
• Problem solving and decision-making in the moment.
• Ability to work days, nights, weekends, and holiday periods to meet business need
• Ability to travel to events and other park locations may be required.

Preferred:

• Bachelor's degree; Marketing/Sales, Hospitality, Institutional Leadership or related field.
• Knowledge of ticketing systems, CRM, CVENT, entertainment venue platforms.